Information Collection and Use
We collect personal information from you whenever you interact with theReptileZoo.com, such as when you: register with theReptileZoo.com, use our products or services, enter promotions or sweepstakes, and visit web pages on theReptileZoo.com or on the Web sites of certain of our partners. We may combine information about you that we have with information we obtain from business partners or other companies. When you register, we ask for information such as your name, email address, birth date, gender, zip code, occupation, industry, and personal interests. For some financial products and services, we may also ask for your address, Social Security number, and information about your assets. Once you register with theReptileZoo.com and sign in to our services, you are not anonymous to us. You are free to use theReptileZoo.com without registering or setting up a personal theReptileZoo.com Account; however, some of our services and web pages are available only to those who are registered users. We collect information about your transactions with us and with some of our business partners, including information about your use of financial products and services that we offer. We automatically receive and record information on our server logs from your browser, including your IP address, theReptileZoo.com cookie information, and the pages you request. We use your personal information for the following general purposes: to customize the advertising and content you see, fulfill your requests for products and services, improve our services, contact you, conduct research, and provide anonymous reporting for internal and external clients. In short, the information you provide us can help us to understand how to make the Web Site more convenient and useful to you. In general, we provide access to your personal information only to theReptileZoo.com employees and contractors who we believe need that access in order to do their jobs and to provide products or services to you.
Information Sharing and Disclosure
We do not share your personal information with our advertisers. However, the advertising we display is targeted to users of particular services and content. So if you view or click on a targeted ad, the advertiser (or other companies affiliated with the advertiser) may assume that you meet the targeting criteria – for example, but not limited to, women ages 50-60 from a particular geographic area or with children or grandchildren of a certain age.
Cookies and Web Beacons
You can set up your browser to reject cookies or tell you when a cookie has been sent. However, cookies allow you to take full advantage of www.theReptileZoo.com interactive features, and we hope you will leave them turned on.
theReptileZoo.com also uses web beacons (also known as action tags or single pixel gifs) to access theReptileZoo.com cookies inside and outside our Web pages and in connection with theReptileZoo.com products and services. A web beacon is a transparent image placed on a web page that sends a signal when a person visits that page. This enables us to assess the popularity and effectiveness of the material posted on the theReptileZoo.com Web site. We may also use web beacons in connection with e-mails sent to theReptileZoo.com users, to let us know whether and when the e-mail was opened. No personal information is transmitted through web beacons.
Third-party Ad Serving
theReptileZoo.com contracts with third party companies to help us make sure that our content and advertising are relevant and effective, and to analyze how visitors use our site. To do this, we use Web beacons and cookies provided by our marketing company on this site. The type of information we collect includes, for example, the pages you visited at www.theReptileZoo.com. This information helps us learn things like what pages are most attractive to our visitors, which products are most interesting, and what kinds of offers our visitors like to see. Although our third party marketing partners manage the information coming from our site on our behalf, we control how that data may and may not be used. If you do not want to help us learn how to improve our site, products, offers and marketing strategy, you can “opt-out” of allowing us to analyze such data by clicking here. The ads on theReptileZoo.com pages are delivered to you by “Double Clicking”, our web advertising partner. Information about your visit to www.theReptileZoo.com, such as number of times you have viewed an ad, is used to serve ads to you whenever you visit www.theReptileZoo.com. For more information about “DoubleClick”, cookies, and how to opt out, please click here.
Your Ability to Update and Delete Your Account Information and Preferences
You can update your theReptileZoo.com Account Information, including your biographical and profile information, at any time, by going to the Update my bio/profile questions page and the Update my email address, ZIP, mailing list settings page. New categories of marketing communications may be added to the My Account page from time to time. Users who visit this page can opt out of receiving future marketing communications from these new categories or they can unsubscribe by following instructions contained in the messages they receive. We reserve the right to send you certain important communications relating to the theReptileZoo.com service, such as service announcements and administrative messages, throughout the term of your personal theReptileZoo.com account, without offering you the opportunity to opt-out of receiving these important communications. You can terminate your theReptileZoo.com account at any time by sending a request to firstname.lastname@example.org.
Questions and Suggestions
The Reptile Zoo
18822 Brookhurst St.
Fountain Valley, CA 92708